20 Founding Member spots. $497/month for year one, then 20% off your tier forever.
Same 54 deliverables we ship every month on the Local Authority tier ($2,400/mo). For Founding Members, the rate is $497/month for your first year — then 20% off your tier for life. Every deliverable is included in your tier — plus every à-la-carte add-on we offer is included at no extra cost for as long as you stay.
Why we're capping it
20 customers. Then the door closes.
We're new. The hardest part of building a company like this isn't doing the work — it's signing the first 20 customers willing to bet on us before there's a row of logos on the homepage and a column of 5-star Trustpilot reviews.
So we're making a trade. You go first. You pay $497/month. We deliver everything on the $2,400/month Local Authority tier — full SEO, AI-search citation push, weekly social, email broadcasts — up to 12/month, daily inbox triage, the works. Your founder pricing is locked — $497 for year one, then 20% off your tier for life.
In exchange, we get to put your case study on our site, refer to you as a Founding Member when prospects ask "does anyone actually use this yet," and build the company on the back of customers who got the best deal we'll ever offer.
"When we hit 20, the offer closes permanently. Anyone who comes after pays full Authority pricing. That's not a marketing trick — it's the only way the math works."
— Ryan Smeltz, Founder
What's included
Everything on Local Authority — at less than a third of the price.
Every Founding Member gets all 54 monthly deliverables from the Local Authority tier ($2,400/mo). No carve-outs, no "Founding-lite" version. Same scope, same SLAs, same Performance Promise.
Local SEO core (22)
- 20 Google Business Profile posts/month
- GBP services, attributes, hours, Q&A managed
- 4 geo-tagged photos uploaded to GBP
- 8 review requests + responses drafted
- 20 citation submissions/audits
- 4 blog posts (800–1,200 words)
- 6 on-page SEO changes
- Internal linking + schema markup
- Site speed monitoring + NAP consistency
- Weekly local pack rank tracking
Authority bump (+32)
- AI-search citation push (ChatGPT, Perplexity, AI Overviews, and other AI assistants)
- AI-search prompt-coverage report
- +2 blog posts (6 total/month)
- Competitor monitoring (3 tracked weekly)
- 10 backlink outreach attempts/month
- 1–2 local link placements/month
- Featured snippet + voice search optimization
- Extended schema (FAQPage, Review, Article, HowTo)
- Conversion tracking review
- Full social-media engine: 22 Facebook + Instagram posts/month (5×/week)
- 4 Pinterest pins/month
- Weekly email broadcast to your list
- Daily inbox triage — AI-drafted replies for your approval
- Weekly KPI report
Social + email engine (+5)
- 22 Facebook + Instagram posts/month (5×/week)
- AI-generated branded images on every post
- up to 60 Pinterest pins/month
- email broadcasts — up to 12/month to your subscriber list
- Daily inbox triage — AI drafts replies in your voice for approval
Reporting + Promise
- Weekly KPI report (not monthly)
- Mid-month check-in
- Quarterly audit refresh
- NPS survey rotation
- Day-30 onboarding summary
- 30-day Performance Promise — full refund if fewer than 3 deliverables shipped
Founding-only perks
What you get that retail Authority customers don't.
Perks that exist exclusively for Founding Members — not available for purchase at any tier.
Founder rate — locked, then 20% off for life
$497/month for your first 12 months — the full Local Authority scope. After that, 20% off your tier for as long as you stay subscribed (that is $1,920/mo on Authority, while new customers pay full price). Your founder pricing never expires unless you lapse 60+ days.
Priority support (4-hour SLA)
Ryan answers Founding Member messages within 4 business hours. Standard support is 24 hours. You also get a direct line to product roadmap input — what gets built next is partly your call.
Founding Member badge
A visible mark on your customer dashboard, and (with your permission) a Founding Member callout on your case study page. You're not just a customer — you're on the founding wall.
Everything included — every add-on, included
No à-la-carte menu, no upsells. Every current and future deliverable in the Local Authority scope is part of your founder rate — when we launch something new for the tier, you get it included.
The math
The 5-year value, plain.
Year-1 savings vs. Authority
$497/mo Founding vs. $2,400/mo Authority
Monthly savings: $1,903/mo
Year-1 savings: $22,836
5-year savings
Founder rate over 5 years
Year 1 ($497 vs. $2,400 Authority): $22,836 saved
Years 2–5 (20% off Authority = $1,920 vs. $2,400): $23,040 saved
5-year total: ~$45,876 saved
This makes sense for a business that plans to be around in 5 years. If you're not sure, take the regular Anchor tier and upgrade later — but the $497 rate won't be available.
The fine print
What founder pricing actually means.
- Year-one founder rate. $497/month for your first 12 months. Year 2+: 20% off your chosen tier — $1,200/mo Anchor, $1,920/mo Authority, $3,600/mo Multi-Loc — for as long as you stay subscribed.
- 3-month initial commitment, then month-to-month. Cancel anytime after month 3.
- Lapse 60+ days and founder pricing voids. Brief gaps (under 60 days) keep your year-one + 20%-off-forever benefit intact. After a 60+ day lapse, you'd return at full standard pricing.
- Non-transferable. Tied to the legal entity that signed up. Sell the business, the new owner doesn't inherit the rate.
- Service scope is the Local Authority tier (54 deliverables). If we add more during your founder year, you get them at $497.
- Everything is included — every add-on, included. Every deliverable in the Local Authority scope is part of your founder rate, and every à-la-carte add-on we offer is bundled at no extra cost for as long as you stay. Anything we add to the tier or the add-on menu later — also included.
Honesty check
Skip the Founding Member offer if…
- You're not sure your business will be around in 12 months — go monthly Anchor instead
- You're considering selling your business in the next 24 months — the rate doesn't transfer
- You don't have an existing website + verified Google Business Profile — start with Personal Setup, then upgrade
- You want a smaller scope than 54 deliverables a month — the Local Anchor tier (22 deliverables) is the better fit
FAQ
Real questions we've been asked.
Why only 20 spots?
Because that's the realistic number we can deliver Authority-quality service to at $497/month without raising prices on everyone else later. Past 20, the math breaks.
Can I claim spots for multiple businesses?
Yes. Each business entity gets its own spot, counted separately against the 20.
What if you raise prices on Authority later?
Your year-one $497 is locked. From year two on you pay 20% under your tier’s then-current price, so if Authority retail rises your founder discount rides on top — you stay below new-customer pricing.
Are there any add-ons or upsells?
There is an à-la-carte menu (custom landing pages, AI-search sprints, citation cleanups, backlink audits, etc.) — but as a founder, every add-on is included at no extra cost. No upsells, ever. When we add a new deliverable to the Authority scope or a new add-on to the menu, founder accounts get it at no extra charge.
Refund policy?
Performance Promise applies: full refund of first month if we don't ship at least 3 deliverables in 30 days. After that, month-to-month cancel-anytime.
Is the counter on this page real?
Yes. It updates the moment a sale closes. We could fake it — we don't.
Last thing
20 spots left. They go in order.
$497/month for year one, then 20% off your tier forever. 54 monthly deliverables baked into your tier, plus every à-la-carte add-on we offer included at no extra cost. When we hit 20, the offer closes permanently.