
★ VETERAN-OWNED
Monthly SEO + AI search services for Triangle service businesses.
Veteran-led, founder-visible, transparent pricing. Month-to-month after initial commitment, no schedule-a-call-to-find-out-what-we-cost gatekeeping. Pick your tier, see exactly what you get, cancel anytime.
Our 30-day Performance Promise
If we don't deliver in 30 days, you don't pay for that month.
If you have an existing website and a verified Google Business Profile, your first 30 days are protected. If we haven't completed at least three deliverables from your onboarding action plan within 30 days, we refund 100% of your monthly fees paid. Setup fees cover work already delivered (audit, optimizations, citation submissions) and remain non-refundable.
Eligibility: productized retainers (Local Anchor, Local Authority, Multi-Location) require an existing live website and verified GBP. Don't have those? Start with our Personal Setup tier where we build them for you, then graduate to a retainer.
Productized monthly retainers
Three tiers, all done-for-you, all month-to-month after the initial commitment.
Pick the volume that matches your stage. Setup fees, where listed, are one-time and cover real upfront work delivered to you on day one.
Local Anchor
Single-location service biz, $300K–$1M revenue
$1,500/mo
No setup fee. 3-month initial commitment.
- 20 GBP posts/mo (5×/week cadence, vs incumbent typical 4–8/mo)
- GBP services populated + refreshed (incumbents skip)
- GBP attributes + hours + categories kept current
- GBP Q&A monitoring + responses (weekly)
- 4 geo-tagged GBP photos per month
- 8 review requests sent to your customers + reply to every review
- 20 citations cleaned per month (2 batches of 10)
- 4 SEO blog posts/mo (1,200+ words, schema-rich, EEAT-compliant, AI-search optimized)
- 6 on-page SEO improvements deployed + internal linking audit
- Schema markup (LocalBusiness + Service + FAQ) + site speed micro-optimization
- Title/meta refresh on 3 top pages + NAP consistency monthly
- Monthly performance report + mid-month progress check-in
- First-audit refresh Day 5 + Performance Promise alert Day 25 + Day-30 results email
- Weekly local pack ranking tracker (top 5 keywords) + quarterly NPS
- Quarterly press release — pro-written in your voice and pitched to a media list we build for your market (Triangle or any U.S. metro)
- 22 monthly deliverables + a quarterly press release — beats Triangle local agency volume (10–15) at every line.
Local Authority
Established service biz, $1M+ revenue, growth-mode
$2,400/mo
+ $750 onboarding (one-time). 6-month initial commitment.
- Everything in Local Anchor (22 deliverables) — PLUS 32 more (54 total):
- ⭐ AI-search citation push to ChatGPT, Perplexity, Google AI Overviews, and other AI assistants (unique to SO)
- AI-search prompt-coverage report (which AI surfaces cite your brand)
- 6 SEO blog posts/mo (vs Anchor 4)
- Competitor monitoring report (top 3 competitors)
- 10 backlink outreach prospects per month
- 1–2 local link placements per month (sponsorships, partnerships, PR)
- Featured-snippet targeting on 3 pages per month
- Voice search optimization on 1 page per month
- Schema expansion (HowTo, Service, FAQ, Review aggregate)
- Conversion tracking review (GA4 events, GTM) monthly
- ⭐ Full social-media engine (22 deliverables): 22 Facebook + Instagram posts/mo (5×/week, branded images)
- 4 Pinterest pins per month
- Weekly email broadcast to your subscriber list (drafted in your voice for approval)
- Daily inbox triage — AI-drafted replies in your voice for one-click approval
- Weekly KPI report (vs monthly at Anchor)
- Quarterly press release — pro-written in your voice and pitched to a media list we build for your market (Triangle or any U.S. metro)
Multi-Location
Up to 3 locations (4+ locations quoted custom)
$4,500/mo
+ $1,500 onboarding (one-time). 12-month initial commitment.
- Everything in Local Authority × N locations — PLUS 5 cross-location items:
- Per-location GBP management (each location gets the full 54-item Local Authority treatment)
- Per-location citation profile + NAP consistency
- AI-search push run per location
- Location-specific landing page built or refreshed (1/mo, rotating)
- Cross-location aggregate dashboard (Looker Studio, live)
- Cross-location content + strategy calendar (quarterly)
- Local link building per location (5 outreach/mo per location)
- Per-ZIP service-area schema pushes monthly
- Quarterly press release per market — pro-written with per-location news angles, pitched to media lists we build for each location’s metro
- At 3 locations: 162+ monthly deliverables.
- Direct Slack/SMS access to Ryan + weekly 30-min strategy calls
Don't have a website or GBP yet?
Start with Personal Setup, then graduate.
The retainers above require an existing website and verified Google Business Profile so we can start moving the needle on day one. If you don't have those yet, the Personal Setup tier is where we build them for you.
Personal Setup
Done-with-you implementation
Custom quote
Priced by business size + scope
Ryan personally walks you through setting up your website, Google Business Profile, schema, citations, and content workflow. Every engagement is scoped and quoted individually based on your business size and requests — book a free call for a custom proposal.
See Personal Setup detailsFounding Member program
first 20 service businesses: $497/mo year one, then 20% off for life.
If you fit our ideal client profile and you're an early adopter, the Founding Member program gets you the full Local Authority scope (54 deliverables) at $497/month for your first year — then 20% off your chosen tier for life, for as long as you stay.
Want to do this yourself?
Run Your Small Business on AI — the course.
Three tiers from $197 to $997. 12 modules + 2 appendices. Setup your own AI operations stack and run your own SEO.
Vertical specialties
We specialize in these local-service industries.
Each vertical gets its own playbook page with industry-specific copy + the keyword research behind it.
SEO for Plumbers
Vertical-specific local SEO playbook for plumbing businesses in the Triangle.
SEO for HVAC contractors
Vertical-specific local SEO playbook for hvac businesses in the Triangle.
SEO for Electricians
Vertical-specific local SEO playbook for electrical businesses in the Triangle.
SEO for Salons
Vertical-specific local SEO playbook for salon & spa businesses in the Triangle.
SEO for Gyms
Vertical-specific local SEO playbook for gyms & fitness businesses in the Triangle.
SEO for Roofers
Vertical-specific local SEO playbook for roofing businesses in the Triangle.
SEO for Contractors
Vertical-specific local SEO playbook for general contractors businesses in the Triangle.
SEO for Auto repair shops
Vertical-specific local SEO playbook for auto repair businesses in the Triangle.
SEO for Pet service businesses
Vertical-specific local SEO playbook for pet services businesses in the Triangle.
SEO for Dentists
Vertical-specific local SEO playbook for dental businesses in the Triangle.
SEO for Real estate agents
Vertical-specific local SEO playbook for real estate businesses in the Triangle.
SEO for Lawyers
Vertical-specific local SEO playbook for lawyers businesses in the Triangle.
SEO for Accounting firms
Vertical-specific local SEO playbook for accounting & cpa businesses in the Triangle.
SEO for Chiropractors
Vertical-specific local SEO playbook for chiropractic businesses in the Triangle.
SEO for Daycares
Vertical-specific local SEO playbook for daycares & preschools businesses in the Triangle.
SEO for Landscapers
Vertical-specific local SEO playbook for landscaping businesses in the Triangle.
SEO for Painters
Vertical-specific local SEO playbook for painting businesses in the Triangle.
SEO for Locksmiths
Vertical-specific local SEO playbook for locksmiths businesses in the Triangle.
SEO for Mortgage brokers
Vertical-specific local SEO playbook for mortgage brokers businesses in the Triangle.
SEO for Optometrists
Vertical-specific local SEO playbook for optometry businesses in the Triangle.
SEO for Plumbers — Cary
Vertical-specific local SEO playbook for plumbing (cary) businesses in the Triangle.
SEO for HVAC contractors — Cary
Vertical-specific local SEO playbook for hvac (cary) businesses in the Triangle.
SEO for Electricians — Durham
Vertical-specific local SEO playbook for electrical (durham) businesses in the Triangle.
SEO for Salons — Cary
Vertical-specific local SEO playbook for salons (cary) businesses in the Triangle.
SEO for Roofers
Vertical-specific local SEO playbook for roofing businesses in the Triangle.
SEO for Cary electricians
Vertical-specific local SEO playbook for electrical (cary) businesses in the Triangle.
SEO for plumbers
Vertical-specific local SEO playbook for plumbing businesses in the Triangle.
SEO for HVAC contractors
Vertical-specific local SEO playbook for hvac (durham) businesses in the Triangle.
SEO for Roofers
Vertical-specific local SEO playbook for roofing businesses in the Triangle.
SEO for Durham salons
Vertical-specific local SEO playbook for salon & spa (durham) businesses in the Triangle.
Common questions
Frequently asked: pricing & commitments.
How much does local SEO cost in Raleigh?
Our productized retainers start at $1,500/month (Local Anchor). Local Authority is $2,400/month + $750 setup. Multi-Location is $4,500/month + $1,500 setup. The Founding Member program locks $497/month for your first year — then 20% off your tier for life (first 20 only) for businesses that fit our ICP. Personal Setup (done-with-you) is priced individually by business size and scope — book a free call for a custom proposal. The course is $197–$997. Most local Raleigh agencies charge $2,500–$8,000/month — we price below them because we operate lean: founder-led, AI-native production, no middle-management markup.
Do you guarantee rankings?
No, and anyone who does is lying to you. Google's algorithm has 200+ signals and changes constantly. What we DO guarantee: our 30-day Performance Promise — if you have an existing site and verified Google Business Profile and we haven't completed at least 3 deliverables from your onboarding action plan in 30 days, we refund 100% of your monthly fees paid. Setup fees stay non-refundable because the work is delivered to you on day one.
Is AI-generated content actually safe to publish?
Yes. Google's March 2026 core update made it explicit: AI content isn't penalized — low-effort, undifferentiated content is. Every post we publish is human-reviewed, named-author bylined, and built to add value a generic AI dump wouldn't. Ryan personally edits every piece before it goes live.
How long until I see results?
Honestly: 30 days for foundational wins (GBP signals, technical fixes, first content piece live). 90 days for meaningful ranking movement on lower-competition queries. 6–9 months for material business outcomes (more calls, more leads, more revenue). Anyone promising you page 1 in 30 days is selling something that won't last.
Is there a contract?
Initial commitment varies by tier (3 months for Local Anchor, 6 months for Local Authority, 12 months for Multi-Location). After the initial commitment, everything is month-to-month — cancel anytime. Founding Members have a 3-month initial commitment, then month-to-month — cancel anytime after month 3.
Do you offer a money-back guarantee?
Yes — our 30-day Performance Promise. If you have an existing site + verified GBP and we haven't shipped at least 3 deliverables from your onboarding plan in 30 days, you get a 100% refund of monthly fees paid. Setup fees ($750 for Local Authority, $1,500 for Multi-Location) cover work delivered to you on day one — audit, schema, citations, GBP optimization — and stay non-refundable. Personal Setup tier (where we BUILD your site/GBP from scratch) is not eligible because the deliverable structure is different.
What's the difference between local SEO and regular SEO?
Local SEO is what makes you show up when someone Googles "plumber near me" or "best salon in Raleigh." It involves Google Business Profile management, local citations, location-specific content, and reviews. Regular SEO is about ranking nationally for broad terms. We do both, but we lead with local because it's where local businesses actually win revenue.
Do I need a Google Business Profile to work with you?
For our productized retainers (Local Anchor, Local Authority, Multi-Location), yes — you need an existing website AND a verified Google Business Profile to qualify. That's how we deliver value in 30 days. If you don't have those yet, our Personal Setup tier (custom-quoted by business size + scope — book a free call for a proposal) is where we build them for you, then you can graduate to a retainer.
Will you write content for me, or do I supply it?
We write everything. Local Anchor includes 2 SEO blog posts per month. Local Authority includes 4. Multi-Location includes 6. Plus all GBP posts, meta descriptions, and review responses. Every piece is human-reviewed and Ryan-edited before it goes live. You get a draft to review and approve before publishing — auto-publish is opt-in only.
What happens if my rankings drop?
We monitor weekly and dig in fast. Rankings dip happens — Google rolls out 2,000+ algorithm updates a year. What matters is whether the work we're doing is structurally sound. If a tier change is needed, you'll hear it from us before the dip becomes a trend. If a major Google update hits, every client hears from us within 48 hours with our take + impact assessment.
How do you measure success?
Three things: keyword rankings (tracked weekly), Google Business Profile actions (calls, directions, website clicks tracked daily), and organic traffic (tracked monthly). Every client gets a live Looker Studio dashboard plus a monthly PDF report. We also track AI search citation rate (mentions in ChatGPT, Perplexity, AI Overviews) since that's where buyers increasingly research.
What if I already have an agency?
Most clients come to us from agencies. We can run alongside one for 90 days while you compare results, or we can take over fully on day one. Your call. We don't hold your accounts hostage — you always own your GBP, your domain, your content, your tracking.
Do you do paid ads, social media, email marketing?
Not yet. We focus on what we do best: SEO, content, Google Business Profile, and AI search visibility. We have a vetted partner network for paid ads, social, and email when clients need them. We'd rather refer you to a specialist than do them at half-quality ourselves.
Where are you based?
The Raleigh / Triangle NC metro area, specifically Zebulon, NC. We serve clients within a 50-mile radius in person and the rest of the United States remotely. Veteran-owned, founder-led — Ryan is the operator on every client engagement.
Why veteran-led?
Ryan is a U.S. Army veteran (10 years active duty, 31B Military Police, deployed during Operation Iraqi Freedom 07-09). The veteran-led brand means: clear communication, deliverable accountability, and a cultural fit with the many veteran-owned small businesses in the Triangle. Veteran-owned clients get +1 priority in our intake process.
Ready to talk?
Book a 15-min discovery call with Ryan.
No pitch. We look at your site + GBP + competitors and tell you the truth. If we're a fit, we'll show you which tier matches your stage. If we're not a fit, we'll point you to who is.
